An agent that keeps watch on the companies you compete with. It monitors the public sources you approved, notices when a product page, a price page or a message changes, and reports the change with a link, a date and the previous version.

Competitor knowledge lives in anecdotes. Someone saw a new pricing page, a customer mentioned a feature, a salesperson heard a rumour. Nobody checks systematically, so the comparison slide in the sales deck is a year old. The information is public. What is missing is someone reading the same twenty pages every week and noticing what moved.

This page describes a workflow we propose to build as a custom project. It does not exist as software yet. It would reuse the source-bound research from our outreach preparation demonstration, where every fact keeps its link and date. Scheduled monitoring, change detection and the periodic report are not built.

02Step by step

From the First Signal to the Record

An example of one case, in 6 steps. The same steps play in the picture at the top of this page.

01 / 06

Sources set

Your team lists four competitors and the pages worth watching for each.

02 / 06

Weekly read

The agent reads each page and compares it with last week's stored version.

03 / 06

Change found

One competitor's pricing page now shows a new entry plan.

04 / 06

Change classified

It is recorded as a packaging change, with both versions and the date it appeared.

05 / 06

Card update proposed

The comparison slide's price row is flagged as outdated, with a suggested correction.

06 / 06

Report sent

Sales and product leads receive three changes this week, each with its link.

03Competitor agent

Six jobs it carries through

Source monitoring

Reads the public sources you approved.

Websites, pricing and documentation pages
Newsrooms and public filings
Job listings and release notes
On the schedule you set

Works inApproved public sources

Where it stopsPublic sources only, through permitted access.

04Before

How the Work Is Done Today

Knowledge by anecdote

What the team knows about a competitor depends on who heard what.

Comparison slides that aged

The deck still shows last year's features and prices.

Changes noticed by customers first

A buyer mentions the competitor's new plan before your team has seen it.

Sources nobody should use

Information obtained by pretending to be a customer.

Everything, every week

A long digest in which the one important change is line forty.

Opinion presented as fact

"They are struggling" with nothing behind it.

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What We Need to Scope This

The process as it runs today, in a few lines.
The systems it touches, for example public sources, source history, priorities, sales material.
Rough monthly volume, and who approves what.

Request a quote Book a 30-minute callA quote starts from a written scope, so that the figure means something.

05Scope

The Systems Around It

The systems named here are the kind this agent works with. Which ones it connects to in your case is settled in the scope.

Public sources

Competitor websites
pricing pages
documentation
newsrooms
job listings

Source history

Stored versions for comparison

Priorities

The competitors and topics you track

Sales material

Battle cards and comparison slides

Distribution

Email or chat for the weekly report

Product team

Where product-relevant changes are sent

06Operating boundaries

Public Sources, Permitted Access, and a Link for Every Fact

The agent reads what a competitor publishes for everyone, through access their site permits. It does not log in, pose as a customer, or use material that was not meant to be public.

Each change is reported as a fact with its link and date. Where the agent suggests what a change might mean, that is labelled as interpretation, and your team decides what to make of it.

Public sources only
No logins or pretence
Before and after for every change
Interpretation labelled
Sales material changed by its owner
Unreadable sources reported

07Questions

Straight Answers

Is this legal and ethical?

The agent is limited to information a company publishes openly, read through access its site permits. It does not circumvent logins or misrepresent who is asking. Which sources are appropriate is a decision we would take with you, and with your legal adviser where needed.

How is this different from the prospect research agent?

Prospect research looks once at a company you want to sell to. This agent watches a fixed set of companies continuously and reports what changed. The first produces a brief, the second a running record.

How is this different from the social listening agent?

Listening reads what the public says in social conversation. This agent reads what competitors themselves publish: their pages, prices, documentation and announcements. Together they cover what is said by a competitor and about them.

What exists today?

Not as software yet. This page describes a proposed workflow. It would reuse the source-bound research from our outreach preparation demonstration, where every fact keeps its link and date. Scheduled monitoring, change detection and the periodic report are not built. A project starts by mapping your process, then proving the first steps on test data before anything touches a live system.

Start a project

Name Four Competitors and Twenty Pages

We will take a baseline now. In a month you will see exactly what each of them changed.

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Response within 24 hoursFree consultation and scopingNDA available on request

AI Competitor Intelligence Agent Development