B2B Software industry: digital products by Alpha Expansion
B2B Software01Product websites02Sales portals03CRM-style systemsBook a call

B2B Software Platforms Built for Serious Teams

PLATFORMSBUILT FORSERIOUS TEAMS

We build the websites, sales portals, and product infrastructure that B2B software companies need to win enterprise customers.

Product websitesSales portalsCRM-style systems

Product websitesSales portalsCRM-style systems

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B2B Software

Pipeline Beyond
Pitch Decks

Websites, product tours and self-serve portals engineered for B2B software companies with long, multi-stakeholder sales cycles.

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01  Discover02  Evaluate03  Buy
WebsitesProduct toursPortals
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B2B SoftwareWhat stands in the way

Business software is bought by a committee and judged by an administrator. Vendors lose deals when the website does not answer the buyer's questions, when a trial needs a sales call and when the admin console looks like an afterthought.

01The pressure

Where B2B software loses deals

Five problems that are common in this industry, and what we build against each one.

01

A website that hides the product

Visitors read claims about transformation and cannot find what the software does, for whom, or what it costs.

What we build

Product websites

We design and build sites with clear product pages, use cases, pricing and proof, written for the people who evaluate software.

02

Trials that need a salesperson

A prospect who wants to try the product has to book a demo, and many do not.

What we build

Sales portals and self-serve trials

We build sign-up, guided trials and sandbox environments, with signals passed to your sales team when an account shows intent.

03

An admin console nobody designed

Customers' administrators manage users, permissions and settings in screens built for the vendor's own engineers.

What we build

Admin panels

We build the administration side as a product: roles, provisioning, audit, billing and settings that an IT team can run alone.

04

Workflows that do not fit the customer

Every customer needs a slightly different process, and each variation becomes custom code.

What we build

Workflow tools

We build configurable workflows, forms and rules, so customers adapt the product themselves inside safe limits.

05

Reporting bolted on at the end

Customers export data to spreadsheets because the built-in reports cannot answer their questions.

What we build

Reporting systems

We build reporting with filters, saved views, scheduled delivery and exports, on a data model designed for it.

02All in one studio

Everything we build for B2B software

Design, engineering and AI in one team, so the website, the apps, the back office and the agents are made to work together.

01 / 06

Websites and brand

  • Product website design
  • Use case and pricing pages
  • Design systems
Explore website design
02 / 06

Web platforms

  • Self-serve trials
  • Admin consoles
  • Workflow and reporting tools
Explore web development
03 / 06

Mobile apps

  • Companion mobile apps
  • Approval apps
  • Field capture apps
Explore app development
04 / 06

Software and integrations

  • Single sign-on and provisioning
  • CRM and billing links
  • Usage analytics
Explore software development
05 / 06

AI agents

  • Lead qualification
  • Onboarding agent
  • Tender agent
  • Account health agent
Explore AI agents
06 / 06

3D and interactive

  • Interactive product tours
  • Pricing calculators
  • Sandbox demos
Explore 3D experiences
AI agent solutions/B2B Software01Lead qualification02Onboarding agent03Tender agentSee all agent solutions

AI agents for B2B software

Trials guided, deals moved

Custom agents that work inside your own systems and channels, with clear limits and a person in charge of the decisions that matter.

04Next step

Start with the problem that costs you most.

Tell us where deals slow down today: evaluation, trial, security review or roll-out. We will show you what to build to remove that step.

What to bring

  1. How the process runs today, in a few lines
  2. The systems it has to connect to
  3. Who decides, and your timing
05Before the first call

Questions that come up first

01

Can you work with our existing product team?

Yes. We can take a defined area, such as the website, the admin console or reporting, or add designers and engineers to your team under your processes.

02

Do you build single sign-on and user provisioning?

Yes. Single sign-on, directory sync and role mapping are standard requests from enterprise buyers, and we build them to the common standards their IT teams expect.

03

Can the marketing site and the product share one design system?

Yes, and it is worth doing. We build a shared library of components and tokens, so the site, the app and the documentation look like one company.

Start a project

Make the product easy to buy.

Every engagement starts with a scoping conversation. It is free, structured, and useful whether or not we work together.

Response within 24 hoursFree consultation and scopingNDA available on request

Premium digital product and engineering studio. We build high-performance web platforms, SaaS applications, mobile apps, and 3D experiences for high-growth companies.

Alpha Expansion is a premium digital product and engineering studio specializing in React development, Next.js development, full-stack development, mobile app development, UI/UX design, and 3D interactive experiences.

We serve industries including SaaS, FinTech, Healthcare, E-commerce, Logistics, and Real Estate.